Yeah, kind of freshly baked. If you haven't had these rolls, go buy some. Seriously. Five to ten minutes in a 350 degrees. Brush them with melted butter and other toppings before baking. Mine had melted butter and honey (thanks, Delmus). Mmmmm.
They come in whole wheat also, if you can find them. They sell them in extremely large bags at Sam's Club. I suggest you stock up.
*Extremely high 2 points on WW, not including the butter. I'm guessing the butter doesn't count somehow but haven't figured out the excuse just yet.